Landing page and account pages created for the app “Minha Encomenda”.
Context
Following the development of the condominium delivery registration app, we delivered both the landing page and the user management interface via the website. The website’s primary goals are to generate leads and enable account management for existing customers.
Benchmarking
We conducted market research to identify similar solutions and gather insights on best practices, from how to present the product effectively to strategies for attracting and converting potential clients.
Landing Page
We defined the key elements to highlight, ensuring a clear value proposition. A short video was included to demonstrate the app’s functionality, complemented by a QR code and direct download buttons to facilitate app installation on mobile devices.
User Management
The website includes the main flows required for account management:
- Account creation
- Login
- Password reset
- Profile editing
- QR code generation: a feature integrated with the app to connect it to WhatsApp and send delivery notifications to residents
- Resident list management: upload CSV files containing resident data, view uploaded lists with their processing status, search and filter lists, and add new files
- App download: QR code and direct links for mobile installation
Outcomes
The combined delivery of the landing page and user management tools provided a seamless user experience for both potential clients exploring the service and existing customers managing their accounts.